Top Rated PPC Programs

Unbeknownst to most, there are hundreds of search engines out there, and most of them offer opportunities for you to advertise your business website. Here are some of the top rated PPC programs.

Of course, the King of PPC is Google AdWords. Google makes it extremely easy to set up an account and have your ads up and running in just a few minutes. Google offers extremely thorough tutorials and and free tools to help newcomers to Google Adwords. There’s an initial fee of $5 to set up an account and bids start at $0.01.

Yahoo! Search Marketing preserves a highly professional, well maintained site. Yahoo! actually pioneered the pay-per-click search engine model in 1997, after seeing a need for a more focused search engine. The company first operated as GoTo and later changed to Overture. In 2005, it was rebranded as Yahoo! Search Marketing. Yahoo’s main product is Sponsored Search. This provides sponsored listings in search results on the Web’s top portals and search engines, reaching over 80% of internet users. At the time of this article, Yahoo! offers a $25 free credit when you sign up.

Microsoft adCenter (MSN and Bing) is the new player in the top rated PPC programs, but it’s already making an impact and spending more money on advertising than any of the other major search engines. You can sign up with just $5 and a few minutes of time. If you’re spending $30 a day in search advertising you can use one of the Microsoft Media Specialists help you plan, create, execute, and analyze your first adCenter campaign.

7Search focuses on serving website owners of “low profit margin” business categories that don’t want to (or can’t) pay over ten cents per visitor. 7Search currently provides advertiser results for over 1.5 billion searches a month.

ABCSearch has been in business since 2001 and claims to be the world’s largest privately held meta search engine. The company handles over 3 billion searches a month across its network of specialized engines and smaller search engines which offer lower budget online advertisers an affordable way to diversify their PPC traffic efforts.

MIVA is a network of partner sites accounting for over 2 billion queries per month. When you open an account with this company, your ad can appear across the MIVA network, including sites like CNet.com, InfoSpace and WorldNews.
At the time of this article, you get $25 in your account when you sign up with Miva.

Searchfeed.com provides online advertisers with a cost-effective, easily tracked method of generating sales leads.
Searchfeed offers unique campaigns for advertisers of all types and sizes and can support advertiser listings for various world markets.

Marchex AdHere aims to provide consumers with the most comprehensive and compelling local services on the Internet, offering its advertisers national presence as well as local impact.

Hopefully you will try some of the above top rated PPC programs useful in your online marketing campaigns.

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